The One and Only gets a Red Dot

12. juillet 2015

One annual report is being saved from rising waters, the other is right at the top. The myclimate 2013 annual report “The One and Only” was awarded the esteemed Red Dot Design Award.

myclimate, KSP, Red Dot Design Award winner

The Red Dot Design Award is one of the largest and most renowned competitions in the world. For 60 years now, the Design Centre Nordrhein Westfalen has been recognising excellence in design.

The myclimate annual report for 2013 is honoured to receive this recognition. The report appeared in the form of an artfully hand-bound book with high-quality printing and materials. The special feature: There is only one physical copy. It is protected by a wooden cover, hand-made out of wood from the myclimate project “Electricity from FSC Wood Waste” in Brazil. The report toured for almost a year by bicycle currier and electric car through Switzerland and Germany. Compared to a conventional annual report, myclimate saved over 350 tonnes of CO2 with “The One and Only”.

The core team at the agency KSP, Benny Goldstein, Flo Wacker (creative direction), Christian Stüdi (text), Kevin Zysset (graphics), Flavia Meyer and Marc Gooch (consultancy) managed the design and production process. The bookbindery Burkhardt in Mönchaltdorf was responsible for the intricate production.

The much sought-after Red Dot is a recognised seal of quality and is awarded in the areas of product design, design concept and communication design. During sessions that lasted several days, the international jury evaluated 7,451 submissions in person and on-site. Only the best of them were recognised with the seal of quality for design.

The current myclimate 2014 annual report is digital; but it still faces a unique danger. It’s threatened with sinking under virtual water and can only be saved by personal engagement in the form of social media activity.

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