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my M climate fund – CO₂ compensation in the value-creation chain
There are numerous potential approaches to projects within Migros’ value-creation chains. For example, new production facilities can be set up in nearby countries, which make it unnecessary to import products via air freight. In Switzerland, there are opportunities to improve climate protection within the Migros cooperatives, industry and logistics, thanks to its integrated structure. Sustainable organisation and improved use of space in rice, coffee and tea cultivation offer a good deal of potential for effective climate protection with significant socio-economic benefits.
Implementation takes place via the my M climate fund, which myclimate administers in close cooperation with the Federation of Migros Cooperatives. The climate protection projects financed by the fund support Migros’ goal of reducing its emissions over the long term. myclimate is responsible for project assessments, emission calculation, monitoring the respective reduction of CO₂ and fund management. The following projects are already being implemented:
As the most sustainable retailer in the world, Migros believes it is essential to continually reduce and compensate CO₂ emissions caused by air transport. We believe it is our responsibility to reduce these emissions in our own supply chain. The my M climate fund makes it possible for us to implement this pioneering feat. With its many years of experience implementing climate protection projects, the myclimate foundation offers us support and checks whether there really has been a reduction in all CO₂ emissions.
A few years ago, myclimate evaluated around 900 Migros products with regard to their CO₂ emissions. The calculated data were printed on the product in a clear colour scheme. This way, customers in shops were able to compare the carbon footprints of products quickly and easily. The results were also available on the Migipedia page under the search term " climate declaration ". The carbon footprints calculated covered the entire product lifecycle. By calculating and transparently declaring the carbon footprints for its products, MGB made good on a Generation M promise as part of its sustainability strategy.